Why Does a Startup Need Company Profile?

 A startup sales presentation delivers an integrated version of a problem that a customer is facing. It is guided by positioning of a product or a service as a solution to the problem. It requires a person to deliver it in no more than 20-30 minutes, depending on the role and buying capabilities of the individuals attending the presentation. Sometimes, different types of presentations are needed for different types of audience, for example senior management and lower-level staff. 

These days, startup companies are infusing creativity in their selling process. They are using videos as the power of visualization to give a feel of how their products look like. They have very rightly understood that most product concepts are difficult for common people to understand without demo. Whenever possible, they believe in preparing some kind of illustration to depict how a product operates and its key differentiators. 

Both these methods work best when the audience know about the company, hence the need of a startup company profile. A company profile for a business is a data-supported analysis that determines the performance capabilities based on existing resources. It is the most accepted way of depicting a company’s products, financials, human and other resources. It also assesses the strengths and weaknesses of a firm’s organizational and management structure. 

The company profile segment of your business plan must excite investors. From your firm’s history to its business model, it is a legal document that makes you poised to succeed. 

• Show what your business is about: The main reason you create a company profile is to show what your business looks like, how it operates and what differentiates it from competitors. Done correctly, the company profile writing services will help you reach out to potential customers and investors. It will give you a good foothold in the market and provide a way to measure your business exposure, so you can get ahead in a shorted timeframe.

• Clarify the characteristics of your business:You can’t possibly reach out to every prospective client physically. So, to explain what your work means, a company profile comes in handy. 

• Share your story: Everyone likes stories. That's why there are millions of books that narrate stories in every possible way. Every day, new movies get released, people subscribe to new channels. The idea of telling stories through advance company profiling concepts has become so popular that firms have sprung into existence to teach executives how to be story tellers. Successful business owners understand the importance of developing an emotionally strong theme that carries a clear objective, leading to a better chance of success for a startup. When a company profile writer helps you to position your new business in a unique manner, you get a chance to create a name for your services. Strong, focussed manufacturing capabilities, zero waste policy, shorted order-to-delivery time – such positioning of a business creates an aura of can do attitude, which not only attracts clients, but also helps to create a name in the industry.

• Sell your product/services: The aim of any startup is to make profit. When you hire company profile writing services, you bring your content closer to people who like to trade with you. You sell your USPs through words and reap the benefits of it in the long run.

• Build up cost: One of the core reasons to create a startup company profile is so you can figure your start up costs. In the company profile document for investors, you share your vision what your business will look like and how it will operate. You list equipment, manufacturing capabilities, and similar elements needed to make your startup ready to roll out operations. If you have service business, the business profile will let you know how you to proceed when you’ve achieved a milestone. 

Example 1

Look Print is proud to have been fulfilling some of Australia’s most successful companies with their large format digital printing needs for more than 14 years. The likes of David Jones, Myer, Chanel, Telstra, Esprit, Estee Lauder, Apple Computers, Saatchi & Saatchi, Calvin Klein, RM Williams, Nick Scali Furniture, Sydney Olympic Park, Moet Hennessey, YSL, Levis, Sony Playstation, Tag Heuer, Sydney Festival, Sydney Opera House, Armani, LG, Puma, FHM, Alfa Romeo, Caberet, We Will Rock You, Just Group, just to name a few.